Developing a website is similar to constructing a building, but only so much different. Building architecture is designed to last for many years to come, while web design is something that keeps on evolving every couple of years. It is difficult to draw a line on the elements or components of web design like the layout, display sizes, resolutions and user preferences, which would delineate their consistency over the years. Websites are meant to be adaptive, i.e., their underlying system design should include the scope for future enhancements.
It indeed can be a difficult prospective, both in terms of time and cost, for business to keep up with any new design preferences for every new technology that makes an appearance on the market. A web application development company can act as a technology partner for businesses who would prefer optimizing their input investments, as they try to enhance their output returns. Additionally, they can independently work with a team of web developers for developing their web application.
By collaborating with the web application development company, the businesses can get access to a multitude of design possibilities, a few of which are mentioned as under:
With varying degrees of display sizes and screen resolutions, incorporating a responsive layout while developing a website is of vital essence. The team of web developers often has the requisite design skills to implement such features. A responsive website enables businesses to effectively showcase their services across all system architecture and devices.
Easy access to web pages and their content is another very essential factor to be kept in mind when designing a website. The web application development company insists on maintaining this factor while designing a website. This web design feature also goes a long way in enabling the business to acquire as well as retain their consumers over prolonged durations.
UI/ UX Design
The first thing that strikes a visitor on the website is the interface and user experience design. Enhanced user engagement on a website can be accorded to having a highly interactive user interface, which in turn can be used to leverage an enterprise's business processes.
Controls and Navigation Menu
Smooth controls along with an easy-to-use navigation menu that allows users to efficiently find what they are looking for is another important element of website design parameters. Studies show that most users often exit websites with complex controls and navigation bars. The web developers, being well aware of this user requirement, facilitate the creation of web pages with smooth controls and easy-access navigation panes.
Lastly, the type of content and its placement is another crucial factor to be kept in mind while designing a website. Content needs to be curated keeping in mind the target audience of the business, while it successfully reflects on their services. The designs created by the web developers include this factor as well.
Mistakes to be avoided during web design process
There is no website designer who would develop a solution with a terrible user experience. A terrible user experience cannot be accredited to one single aspect but the dozens of tiny attributes that appears throughout the interface, making it into a bad experience. Some of the usability mistakes that would frustrate the users are highlighted below.
The first is neglecting the design of blank slates. The blank slate is something that the user would see, if the web page does not have any data added or the user has deleted all the content. Integrating simple elements in the blank slate would help in enhancing the usability. The few things are prominent descriptions, actionable components and blank slate indicators. Removing these factors would be detrimental as the customer would not be aware of what to do with the page.
The second mistake that most website designers should avoid making is integrating unclear button labels. The label on any actionable interface should finish what it should do for the user. The important thing is that the interface elements should not be unclear, ambiguous, equivocal or questionable in any form.
All users hate to wait and especially if it’s an unknown amount of time. As a website designer, you should not design websites that make your users wait longer for the website and their applications to load data. It’s always advised to send a message across to them during such time. A progress bar or a spinning animation with the necessary text would sometimes explain the situation to the prospect customer. People automatically become more patient when they are aware of what is going on.
If there is a web form on the page, it is important that user input is not lost. This does not frustrate the user, even if there are multiple fields to be filled in. there shouldn't be a need to start over if the web form does not lose out the inputs. The next thing to avoid in the usability issues of the website design is that the elements that appear clickable should be clickable. Most of the time, we assume that the tab is clickable and sometimes only the text is clickable unlike the tab.
Most of these common mistakes can be easily avoided, and once web design companies keep this in mind, they would be able to deliver a website that is user-friendly.